
- Role
- Developer: front end, WordPress build, design feasibility
- Design
- Agency design team
- Status
- Live
- Stack
- JavaScript, PHP, CSS
- Visit site
- volcanesdechile.com/
The brief
Volcanes de Chile wanted a brand site about its volcanic origin, its valleys and its wine lines.
What I built
On the agency design team's concept, I built a WordPress theme where wines are a custom post type, the lines (Tectonia, Parinacota, Reserva, Igneo) are taxonomies and each valley gets an archive page. There's also a landing for their adventure campaign.
Features
- Wine catalog organised by line
- Archive page per valley
- Adventure campaign landing
- About 50 content fields
Challenges
Problem. The repo still carried an old theme and years of old images next to the new one.
Solution. I rebuilt on a clean theme and modelled the catalog as content instead of loose pages.
Takeaway
The site's structure follows the land: lines, valleys, wines.
